I spent 15 years in IT leadership before cannabis. Managing service delivery at scale — at one point overseeing $25M+ annually in enterprise IT operations. That meant building the kind of data infrastructure, reporting systems, and accountability frameworks that large organizations depend on to make good decisions fast.
When I crossed over into cannabis, I expected to find the same level of operational rigor. What I found instead was a fragmented mess — grow data in one system, retail in another, compliance in a third, and wholesale AR in a spreadsheet somebody updated when they had time. Nobody had the full picture. Decisions were made on gut feel and week-old reports, and the margin consequences were real.
So I built what was missing. A live dashboard that pulls every source into one authenticated view — wholesale revenue and AR aging, retail sell-through by store and SKU, compliance data, production metrics. The kind of visibility I'd had in enterprise IT, applied to a vertically integrated cannabis operation.
I recognized a gap in accessing the data I needed, so I built it. Now I build it for other operators.
Beyond the dashboard, I've spent those five years doing what any good operator has to do: launching products that move — not line extensions that collect dust — building wholesale channels, managing accounts, coaching sales teams, tightening operations under margin pressure, and making the calls that actually grow revenue and profit at the same time.
That's what CannaPulseIO is. Not a firm. Not a software product. An owner-operator who built the tools and developed the expertise — and is making both available to operators who need them.